Starting your fashion brand? You have the idea - now what?

So, You Want to Start a Fashion Brand? Here’s Where to Begin and the answers arent on google, chatgpt or anywhere else.

We thoroughly recommend using human emotion to determine the look and feel of your brand and ensuring you have thought about what happens after you have the product:

Key topics:

• Clarify your “why” – what’s your niche or unique angle?

• Define your ideal customer (demographics + lifestyle)

• The mindset shift from fashion lover to fashion entrepreneur

• What you don’t need right away (spoiler: you don’t need 20 designs)

• How are you going to sell the product and distribute it

• What are the USPs of your brand and how will you arrange it to suit a community

• How will your products make noise in a crowded marketplace[